Design & Social Media Marketing
Icey-Tek Social Media Redesign: Boosting Engagement & Growth
Icey-Tek's growth focus is on implementing comprehensive social media and marketing strategies across platforms such as Instagram, mailing lists, and Meta ads. Icey-Tek's stakeholder-approved Instagram page revamp will feature quick call-to-action highlights, making it easier for customers to find key information. I create high-quality graphics and videos that not only promote their products but also maintain the brand's unique voice and engage with their community. Through detailed analysis of performance metrics, I continuously refine our strategies to ensure they resonate effectively. By collaborating closely with stakeholders, I ensure that every marketing effort aligns perfectly with their business goals and user needs.
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Strut Safe: Social Media Assistant
Strut Safe’s social media strategy focuses on creating engaging, brand-aligned content that connects with the public and amplifies its mission. By leveraging analytics, I identify what resonates most with the audience and refine our approach for maximum engagement.
Following Strut Safe’s brand guidelines, I craft compelling visuals and messaging that maintain consistency while driving interaction. Since joining, my content strategy has contributed to a 187%, interactions by 45%, and followers by 30%. Each post below can be expanded to reveal more in-depth, post-specific statistics.
Through detailed performance analysis, I ensure content remains accessible, relatable, and impactful. By optimizing post formats, captions, and call-to-actions, I help grow Strut Safe’s digital presence while maintaining its core message of community and safety.
Check out @strutsafe